About Nuuvia

Nuuvia, a Tyfone group subsidiary, is the leading provider of intelligent lifecycle banking solutions for community banks and credit unions. Designed to easily integrate with a financial institution’s existing digital banking infrastructure, Nuuviaʼs platform helps institutions acquire, retain, and more effectively engage account holders across multiple generations with personalized digital experiences as a Nuuvia-branded service, a co-branded service, or under the institution’s white-label brand.

Nuuviaʼs flagship digital youth banking module is live with dozens of community banks and credit unions across the country, enabling them to acquire, grow, and retain youth accounts and deposits, promote financial health, and build long-term loyalty in an increasingly competitive marketplace.

Nuuvia is an equal opportunity employer. We encourage candidates from diverse backgrounds to apply.

About the Role

Reporting to the President & COO, Nuuvia is seeking a high-impact GTM Client Success Manager to help community banks and credit unions successfully launch, scale, and sustain Nuuvia-powered Youth Banking programs.

This is not a traditional “account manager” role.This is a builder and operator role for someone who wants to sit at the intersection of go-to-market strategy, client success, and mission-driven fintech — helping financial institutions acquire and retain the next generation of lifelong account holders. You will act as a trusted GTM partner to bank leadership, owning adoption, engagement, and measurable growth outcomes by leveraging Nuuvia’s proprietary GTM Playbook and proven youth-banking strategies.

Responsibilities include (but are not limited to) the following:

You will be the primary GTM execution partner for assigned financial institutions, with accountability across strategy, execution, and performance measurement.

Go-to-Market Strategy & Launch Planning

• Launch Strategy Design
  Partner with FI leadership to design the optimal launch approach (Agile, Phased, or Comprehensive) based on organizational readiness, culture, and resources.
• Audience Targeting & Segmentation
  Work with client marketing teams to identify and activate key audiences:
• Parents & Guardians (trust, control, safety)
• Youth Members (independence, rewards, purpose)
• Messaging & Positioning
  Tailor Nuuvia’s proven youth-banking messaging frameworks to resonate locally while maintaining brand consistency and regulatory alignment.
• Marketing & Enablement Assets

  Orchestrate the creation and deployment of:

  • Digital campaigns (email, app, web, social)
  • In-branch materials and signage
  • Internal training content for branches and contact centers
• Internal Enablement
  Ensure frontline teams are confident advocates — equipped with demos, talking points, and real-world use cases.

GTM Execution, Adoption & Engagement Growth

• GTM Playbook Execution
  Deploy Nuuvia’s GTM Playbook and continuously refine tactics based on real client outcomes.
• Adoption Acceleration
  Drive awareness, enrollment, and early engagement using proven launch and post-launch tactics.
• Post-Launch Optimization
  Analyze early performance data and iterate quickly on messaging, channels, and campaigns.
• Ongoing Engagement Strategy
  Advise clients on sustained engagement programs such as:
  • Financial education “Money Missions”
  • Chore & allowance challenges
  • Goal-based savings campaigns
  • Parent education series

Performance Measurement & Storytelling

• KPI Definition & Tracking
  Establish and monitor success metrics including:
  • Enrollment and penetration rates
  • Monthly active users
  • Daily/weekly engagement
  • Feature utilization (Tasks, Goals, Rewards)
• Executive-Level Reporting
  Build and manage dashboards that clearly communicate progress, ROI, and opportunities for expansion.
• Client Success Narratives
  Capture results, insights, and best practices to fuel case studies, sales enablement, and GTM evolution.

Skills and Qualifications:

• 5+ years in Client Success, GTM, Account Management, or Marketing
• Experience in FinTech, financial services, SaaS, or regulated industries strongly preferred
• Demonstrated success driving product adoption and engagement, not just renewals
• Strong consultative presence with senior FI stakeholders
• Data-driven mindset with experience defining and managing KPIs
• Comfort collaborating cross-functionally with Product, Delivery, Operations, and Sales
• Ability to translate strategy into clear, executable plans

Minimum Qualifications

• Bachelor’s degree in a related field (Master’s degree preferred)
• 5+ years of experience in Account Management, GTM Strategy, or Marketing, preferably within the FinTech or Financial Services sector.
• Proven experience in B2B or B2C marketing, with a focus on driving product adoption and customer engagement.
• Exceptional communication and presentation skills, with the ability to effectively consult with C-level client executives and internal teams.
• Strong analytical skills with experience defining and tracking success metrics (KPIs) and using data to inform strategic decisions.
• Experience in creating or facilitating the production of marketing materials (digital and print).
• A passion for financial literacy and building lifelong banking relationships.

Success Profile (Who Thrives Here)

You are:

• Mission-Driven – Passionate about financial literacy, inclusion, and long-term financial health
• A Builder – Energized by creating GTM playbooks, not just following them
• A Business Partner – Comfortable influencing outcomes, not waiting for direction
• Execution-Obsessed – Focused on measurable adoption, engagement, and growth
• Data-Fluent – You trust numbers, but know how to turn insights into action
• Client-Centered – You advocate fiercely for client success while protecting platform integrity
• AI-Forward – Curious and proactive about using AI to improve execution and scale

Benefits 

• Competitive salary
• Comprehensive benefits package including health, dental, and 401(k)
• Dynamic work environment with passionate, driven colleagues
• Opportunity to shape the future of digital banking and payments on a global scale.

To apply, email careers@tyfone.com with the job title as the subject line.