Tyfone’s Digital Banking Blog
From press releases to in-depth interviews with community financial industry experts and everything digital banking – check out our blog posts from your friends at Tyfone.
Featured Article
Balancing People and Technology to Meet Customer Needs and Stay Relevant
Don't look at digital transformation as another business objective you must reach. Instead, use it to create new processes and enhance existing ones. Don't run away from mistakes. Embrace failure and learn from it. Sometimes you won’t meet your business objectives, but you will reach learning objectives. Aim for a balance between people and technology. Accountholders want to decide when technology is sufficient and when it’s time to talk to a live agent. [...]
Featured Article
Balancing People and Technology to Meet Customer Needs and Stay Relevant
Don't look at digital transformation as another business objective you must reach. Instead, use it to create new processes and enhance existing ones. Don't run away from mistakes. Embrace failure and learn from it. Sometimes you won’t meet your business objectives, but you will reach learning objectives. Aim [...]
More Articles
Digital Marketing Is No Longer Optional, says Kristin Harrison
Digital marketing has become more vital than ever. If you want to stand out in a saturated market, get ready to improve your marketing strategies and make your organization more consumer-focused. The key to success is creating consumer-first experiential marketing strategies. Many CEOs don't understand the impact marketing [...]
How CU4Kids Became the Children’s Miracle Network‘s 5th Largest Donor
Credit unions across the country joined forces to raise funds to help children's hospitals deliver a better experience for kids. Over the past 26 years, the organization — called CU4Kids — has raised $165 million for Children's Miracle Network Hospitals, making credit unions CMN HOSPITALS’;s fifth [...]
Tyfone Upgrade Part of a Multi-Year Strategy for Nordstrom FCU
PRESS RELEASE Portland, Ore. – With just one branch in Seattle that’s open one day per week, Nordstrom Federal Credit Union, a $63 million, single-sponsor credit union that serves employees and family members of the Nordstrom department store chain, has long relied on remote services to reach its [...]
Balancing Technology, Data, Diversity and Growth — Michael Murdoch of Wauna Credit Union
Many credit union marketers have become obsessed with younger demographics. Is that because of the potential millennials have or just because of the financial impact they can have? Credit unions sometimes forget that they are not for profit, but for service. This distraction from their core mission, which [...]
How Due Diligence Leads to Long-Term Technology Partnerships, With Shaun Murray of Enhanced Software Products, Inc.
Community FIs should rethink the way they are doing due diligence. Otherwise, they risk missing profitable opportunities, especially from a technological standpoint. Asking questions is the vital part of every due diligence process, whether talking to your employees, asking for referrals, or determining whether you and a potential [...]
An Eye on Growth Prompts Digital Banking Upgrade for Hartford Firefighters FCU
PRESS RELEASE Portland, Ore. – When Hartford Firefighters Federal Credit Union CEO Bryan Woodward began to consider his credit union’s prospects for growth, he realized something about the 1,700 member, $26 million credit union, which is headquartered in Hartford, Conn. While the digital banking system provided by his core [...]
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Know Your Members, Grow Your Members With FinGoal
Thursday, January 12, 202311 - 11:30AM PST REGISTER NOW! Value prop: If financial institutions better know and understand their users, they can better serve them. By serving up the right offer and the right time [...]
